A fresh perspective on marketing
Simon Batchelar is a marketing consultant and the author of Reframing Marketing. They offer a fresh perspective on marketing for coaches, consultants, and small business owners.
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Simon Batchelar2024-11-01 10:39:042024-11-19 15:35:42How to use AI to post on LinkedIn
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Simon Batchelar2024-10-17 12:17:572024-11-19 15:33:15Is AI playing you? How artificial intelligence might be using you as training data
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Simon Batchelar2024-10-11 11:08:112024-11-19 15:30:58Why does AI get things wrong?
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Simon Batchelar2024-10-05 12:52:552024-10-11 11:10:22How to use AI to write a better blog post
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Simon Batchelar2024-09-26 11:58:182024-10-11 11:09:295 Questions to Improve Your Marketing
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Simon Batchelar2024-07-27 12:31:552024-08-14 14:49:30Do I need AI for my business?
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Simon Batchelar2024-07-19 07:34:162024-08-14 14:48:57Why is AI not helping?
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Simon Batchelar2024-07-10 15:26:322024-07-21 16:17:15Google’s new AI is bad news, especially for Google
How to use AI in your marketing
Harness the power of AI to make your marketing better and easier.
There is a lot of hype about AI, and many people are making big claims about what it can do.
This course will help you get started using AI to create engaging marketing content without the hype.
Best Ethical Marketing and AI Tools
I am often asked if I have a recommended tool for a marketing task, and yes, I often do.
I created this guide that collects my best ethical marketing and AI tools in one place, so you can browse through them and find some inspiration for whatever marketing problem you are trying to solve.
Reframing Marketing
I believe that marketing can be both ethical and effective. It’s time to reframe marketing.
Reframing Marketing is an alternative to win-at-all-costs marketing – no more slick tactics, get-rich-quick schemes or high-pressure sales pitches. This book is about connecting with clients who are ready to say yes and doing marketing in a manageable way.
It’s a practical guide to marketing yourself and what you do. The 3-step plan will give you clarity about who you want to work with, what value you can offer them and why they can trust you to deliver it. It will show you how to be yourself and get paid for it.
My last blog – final thoughts