Simon’s Blog

Simon asking the question "which is worth more?" with a box in each hand

How can you charge more?

26 July 2023

Simon saying "you need this" gesturing to a box to another Simon asking "do i?"

How to influence a decision (ethically)

21 July 2023

Simon holding a book asking what's your story

The stories we rehearse come true

14 July 2023

Simon holding the word you and a question mark in each hand asking the question Who is your website for?

Who is your website for?

7 July 2023

Simon looking at a screenshot of their Instagram account realising that the number of followers thinking you don't need more followers

You don’t need more followers

30 June 2023

Athletes running a race and crossing the finish line

The danger of playing with SEO is you might win

22 June 2023

A large crowd of people with one person raising their hand to get attention

Created in Adobe Firefly using the prompt: a large crowd of people with one person raising their hand to get attention

Why you need almost no one to make it work

16 June 2023

Simon Batchelar holding a camera and the question "How do I make my content?"

How to make a content workflow

9 June 2023

a microphone on an empty stage

Image generated by Adobe Firefly using the prompt: a microphone on an empty stage

If you can’t sing a microphone won’t help

31 May 2023

A person stood in a valley choosing between two paths that go to the same destination in the distance

Image generated by Adobe Firefly using the prompt: A person stood in a valley choosing between two paths that go to the same destination in the distance

Why shortcuts don’t work

25 May 2023

A person talking to a robot - generated by AI.

Image generated by Adobe Firefly with the prompt: A person having a conversation with a robot trying to generate ideas

Does AI understand us?

19 May 2023

Why does no one know how AI works?

Why does no one know how AI works?

5 May 2023

Create your own 3 step marketing plan

I’ve written a book called Reframing Marketing, it’s a 3-step plan for effective and ethical marketing for coaches, consultants, solopreneurs, freelancers, mentors, and thought leaders.

This book is a practical guide for people who run their own businesses. The 3-step plan will give you clarity about who you want to work with, what value you can offer them and why they can trust you to deliver it.

Reframing Marketing is an alternative to ego-driven bulldozer marketing – no more slick tactics, get-rich-quick schemes or high-pressure sales pitches. This book is about ethical marketing that is manageable and connects you with clients who are ready to say yes.

I don’t believe in tick-box lists or quick fixes that work for everyone, every time – marketing is more personal than that.

This book takes you step by step through creating your own effective and ethical personal marketing plan.

Simon Batchelar with their book Reframing Marketing

Order your copy