Tag Archive for: Content

Simon pointing at a converyor belt of LinkedIn posts robots feeding a big LinkedIn machine wit the text "how to avoid this"

How to use AI to post on LinkedIn

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A photo of Simon with their face glitched like an error and the text "Why does Ai get things wrong?"

Why does AI get things wrong?

Simon holing their brain in one hand and AI in the other, asking the question "which is better?"

How to use AI to write a better blog post

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Simon looking through binoculars at the words "It's time to look beyond Google search for results"

Google’s new AI is bad news, especially for Google

A webpage with one of Simon's videos being recommended to them with Simon thinking "this feels very familiar"

AI scale micro targeting is coming fast

A downward pointing graph underneath text saying "Why has my website traffic dropped?" and Simon hiding their eyes with their hands.

Why has my website traffic dropped?

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Simon in bed dreaming the words "AI content is so boring"

Is AI good at marketing?

Simon pulling a large boulder with my first content written on it asking "why is this so hard?"

Why is the first time so hard?

Marketing is more than just Ads and persuasion

Marketing is more than just Ads and persuasion

Create your own 3 step marketing plan

I’ve written a book called Reframing Marketing, it’s a 3-step plan for effective and ethical marketing for coaches, consultants, solopreneurs, freelancers, mentors, and thought leaders.

This book is a practical guide for people who run their own businesses. The 3-step plan will give you clarity about who you want to work with, what value you can offer them and why they can trust you to deliver it.

Reframing Marketing is an alternative to ego-driven bulldozer marketing – no more slick tactics, get-rich-quick schemes or high-pressure sales pitches. This book is about ethical marketing that is manageable and connects you with clients who are ready to say yes.

I don’t believe in tick-box lists or quick fixes that work for everyone, every time – marketing is more personal than that.

This book takes you step by step through creating your own effective and ethical personal marketing plan.

Simon Batchelar with their book Reframing Marketing
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