Tag Archive for: seo

Simon looking through binoculars at the words "It's time to look beyond Google search for results"

Google’s new AI is bad news, especially for Google

A webpage with one of Simon's videos being recommended to them with Simon thinking "this feels very familiar"

AI scale micro targeting is coming fast

Athletes running a race and crossing the finish line

The danger of playing with SEO is you might win

Create your own 3 step marketing plan

I’ve written a book called Reframing Marketing, it’s a 3-step plan for effective and ethical marketing for coaches, consultants, solopreneurs, freelancers, mentors, and thought leaders.

This book is a practical guide for people who run their own businesses. The 3-step plan will give you clarity about who you want to work with, what value you can offer them and why they can trust you to deliver it.

Reframing Marketing is an alternative to ego-driven bulldozer marketing – no more slick tactics, get-rich-quick schemes or high-pressure sales pitches. This book is about ethical marketing that is manageable and connects you with clients who are ready to say yes.

I don’t believe in tick-box lists or quick fixes that work for everyone, every time – marketing is more personal than that.

This book takes you step by step through creating your own effective and ethical personal marketing plan.

Simon Batchelar with their book Reframing Marketing
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